Person centred care
Bringing care to lifeA leading university approached us with research that showed how small, everyday interactions with care staff can significantly improve the wellbeing of people living with dementia.
How do you turn knowledge into behaviour change?
The message had to be felt, not just understood. We developed a series of micro-dramas based on real scenarios that illustrate how small actions can have a big impact.
This project was about turning research into something that moves people, changes minds, and improves lives. We worked closely with the research team and the target audience to ensure our characters and stories felt real.
Shooting on location in a working care home meant we experienced first hand the importance of supporting people living with dementia.