Collaborating with clients and other creatives. Building on ideas and learning together. Seeking to create a workplace where everyone feels looked after, included and listened-to.

Being curious and never afraid to ask the 'dumb question' if it helps clarify our understanding. Pushing at boundaries, challenging rules. Never afraid to try something different.

Making stuff. Learning by doing. Trying things out.

Always seeking new experiences, working with others and learning from them, and reflecting on how we can improve.

Creating breathing space for thinking and gaining inspiration from the world.

A 'can do' attitude to finding solutions to creative and practical problems.

'A little nonsense now and then is relished by the wisest men'.